亞馬遜店鋪如何找top Reviewer寫好評(píng)?

請(qǐng)問(wèn)Top Reviewer會(huì)不會(huì)拿到貨就失蹤？我們公司擔(dān)心這個(gè)問(wèn)題，約束不了他。還想著要簽個(gè)合同，（因?yàn)槲覀冐浿岛艽螅磺Ф嗟?，還不包括運(yùn)費(fèi)）請(qǐng)問(wèn)這樣有必要嗎？

還有，這樣貨值太大，可以叫Top Reviewer承擔(dān)一部分費(fèi)用嗎？

可以花錢請(qǐng)人刷REVIEW，除了在亞馬遜平臺(tái)上推廣，新興的社交媒體平臺(tái)（eg. Facebook, Twitter, Instagram等）也是賣家偏愛(ài)的刷好評(píng)的途徑。邀請(qǐng)網(wǎng)絡(luò)紅人或時(shí)尚博主合作，定期提供免費(fèi)用品或通過(guò)提供產(chǎn)品優(yōu)惠券，推廣返點(diǎn)等方式，帶動(dòng)粉絲經(jīng)濟(jì)。當(dāng)然選擇合作對(duì)象時(shí)需要根據(jù)推廣的預(yù)算，根據(jù)粉絲數(shù)量級(jí)別，合作的價(jià)格或要求的產(chǎn)品數(shù)量會(huì)有差別。在合作過(guò)程中，同時(shí)要做好預(yù)防拿了產(chǎn)品不寫好評(píng)的措施。

模板可以這么寫，簡(jiǎn)單粗暴：
Hello Sir,
I found your email address in the top 10,000 reviewers on Amazon page and see you’ve reviewed other photography products. Would you like to try out my new super cool 10 foot long selfie stick? Here is my listing on Amazon.com(插入這個(gè)top reviewers的個(gè)人鏈接)
?
I would really appreciate an honest review. Simply let me know where I can send you my product for free.

?-正文
Dear XXX ,
Greetings!
Thank you for your time.
This is XXX from XXX on Amazon. I have gone through your information on Amazon Top Reviewers list, and consider you are a reliable, objective, and experienced shopper and reviewer.
Therefore, I sincerely invite to you try XXX product and share your reviews on Amazon.
You must be busy since you are top #XXX ?reviewers on Amazon, many people want to send you their products. Hence, before your decision on choosing XXX. Please allow me to introduce it briefly.

-簡(jiǎn)單介紹公司

Thank you very much for your reading the long e-mail. If you are interested in trying XXX products, please feel free to contact me and inform me your receiver’s name, address, postal code, phone number,e-mail. I will arrange the shipment after your confirmation. Thanks!?

-落款

-加想要被review的產(chǎn)品圖片和鏈接

-聯(lián)系寫手是要講究策略的。建議亞馬遜賣家們?cè)诼?lián)系top reviewer時(shí)，先花時(shí)間看一下他的資料，根據(jù)他們以前購(gòu)買過(guò)的產(chǎn)品和給其他賣家寫的reviewer，判斷買手是否對(duì)自己的產(chǎn)品感興趣，如果符合你的產(chǎn)品符合要求，便可直接發(fā)郵件聯(lián)系他。
-郵件的內(nèi)容中，不要涉及賣家的個(gè)人信息，比如郵箱，手機(jī)，地址。亞馬遜是反對(duì)以賄賂形式，如金錢或其他優(yōu)惠誘導(dǎo)，讓reviewer留評(píng)論的。

一個(gè)Top reviewer所留的Review，即使沒(méi)有確認(rèn)購(gòu)買的標(biāo)簽，依然是會(huì)為你的銷售帶來(lái)神奇的效果。
亞馬遜是有整理前10000名的專業(yè)評(píng)論員，鏈接如下：http://www.amazon.com/review/top-reviewers
只需要點(diǎn)進(jìn)Reviewer的頁(yè)面，花時(shí)間看一下他的資料，符合你的產(chǎn)品的話，即可直接Email跟他取得聯(lián)系，同意后就可以寄送商品給他，請(qǐng)他評(píng)論你的商品啰!

現(xiàn)在已經(jīng)沒(méi)法手動(dòng)找到top reviewer了，亞馬遜隱藏了所有的top reviewer的郵箱信息，如果還要找郵箱的話，只能使用工具AMZDiscover了。